In a rapidly evolving digital profession, you can’t be an expert unless you have a knack for learning. That’s why it’s important to attend digital marketing events and conferences virtually or physically, whichever suits your schedule.
These digital marketing conferences help a lot in understanding new marketing trends. You can find out about new innovative methods that are working in engaging audiences. Besides that, the conferences are a great way to build a network with digital marketing professionals.
If you also want to attend these conferences, just read this guide till the end. In this article, I’ll share information on the top 12 must-attend global digital marketing events in 2024, along with the info on location, and tickets.
Top 12 Digital Marketing Conferences for 2024
You can read about the details of the top 12 digital marketing conferences below. These details include the mode of event (virtual or physical), date of event, location, and purpose.
1. The MarTech Summit
Date of event: Multiple events scheduled each month throughout 2024
Mode of Event: Physical and Virtual
Ticket Link: The MarTech Summit
The MarTech summit is about converging marketing and technology. The best part about this event is it’s a series of conferences about different topics like lead generation, customer experience, strategic marketing, and so forth. All events are scheduled to happen in different months and locations; some will be conducted virtually so you can easily attend the event as per your schedule.
2. DigiMarCon
Date of Event: October 28th to 30th, 2024
Mode of Event: Physical (The Venetian Las Vegas Resort in Las Vegas, Nevada)
Ticket Link: DigiMarCon
DigiMarCon is a thought-provoking in-person event where leaders and marketing executives worldwide will come to Las Vegas for 3-days for conferences and exhibitions. Thanks to this conference, you can build up your knowledge about the social media marketing world, the content marketing world, and their latest trends, and get practical solutions to problems.
3. B2B Marketing Expo
Date of Event: March 6th and 7th, 2024
Mode of Event: Physical (Miami Beach Convention Center)
Ticket Link: B2B Marketing Expo
The B2B Marketing Expo is an excellent opportunity for digital marketing managers. This exhibition offers opportunities to meet with the experts and exhibitors who’ll show the latest technology to help your business. You’ll be able to get masterclasses from industry professionals, and there will be 100 speakers. The expo will be jam-packed with the best digital marketing professionals, opening doors for future collaborations.
4. Adobe Summit
Date of Event: March 26th to 28th, 2024
Mode of Event: Physical (Las Vegas) and Virtual
Ticket Link: Adobe Summit
Adobe Summit is another opportunity to expand your network and learn something new. The main session tracks of the conference are about B2B marketing, content supply chain, customer data management and activation, developer ecosystem, content that drives performance, and how you can power digital marketing business with Adobe Experience Cloud. The marketing conference will occur from March 26th to 28th and be conducted virtually and physically (in Las Vegas).
5. We Make Future 2024
Date of Event: June 13th to 15th, 2024
Mode of Event: Physical (Italy)
Ticket Link: WMF 2024
WMF is a type of event that we can also call an annual gathering of digital marketing professionals or business leaders. It’s the best conference for those who want to learn about the latest technologies, trends, innovation, and marketing automation, connect with startups, and enjoy concerts and shows. The date of this event is June 13th to 15th, and it will be conducted in Italy.
6. CMCX 2024
Date of Event: June 11th and 12th, 2024
Mode of Event: Physical (Cologne, Germany)
Ticket Link: CMCX 2024
CMCX is the best event for content marketing professionals, social media marketers, or digital marketers who want to learn about AI and influencer marketing. The top speakers of the event are the world’s top digital marketing strategists, like Mike Abel, the digital and corporate marketing director of Nestle. These experts will share best practices and how you can combine creativity and technology to win.
7. Lavacon 2024
Date of Event: October 14th to 17th, 2024
Mode of Event: Physical (Portland)
Ticket Link: Lavacon 2024
Lavacon is a content marketing conference whose main focus is content strategy. It’s scheduled to be held in Portland in October 2024. In this conference, you’ll be able to learn content strategies and how you can reduce publication costs, generate better revenue, and improve customer experience.
8. Social Media Marketing World 2024
Date of Event: February 18th to 20th, 2024
Mode of Event: Physical (San Diego, CA) and Virtual
Ticket Link: Social Media Marketing World
The Social Media Marketing World is one of the best social media marketing conferences that’s about to happen in 2024. It’s a networking goldmine where you can meet social media marketing leaders, learn from their experience, and take your marketing to the next level. You can attend it virtually by watching live sessions or attending it in San Diego, California.
9. Growth Summit
Date of Event: June 19th, 2024
Mode of Event: Physical (Alte Oper – Frankfurt am Main)
Ticket Link: Growth Marketing Summit
The Growth Marketing Summit is Europe’s biggest digital marketing conference. The prominent point about the conference is that industry leaders of big brands contribute to it, such as Spotify Experimentation Lead Luke Frake, Sean Ellis, founder of GrowthHacker, etc. The topic of discussion at the conference will be the customer-oriented approach to scale sustainability in business.
10. Digital Marketing for Financial Services Summit 2024
Date of Event: June 11th and 12th, 2024
Mode of Event: Physical (Hyatt Regency Hotel Toronto, Toronto, Ontario)
Ticket Link: Digital Marketing for Financial Service Summit 2024
Digital Marketing for Financial Service Summit is specifically dedicated to the digital marketing world, its trends and technologies, and financial services. At the conference, the experts will share their knowledge and expertise about new digital marketing tools, social media, email marketing, SEO, the potential of the metaverse, and much more.
11. MAICON 2024
Date of Event: September 10th to 12th, 2024
Mode of Event: Physical (Cleveland, Ohio)
Ticket Link: MAICON 2024
MAICON (Marketing Artificial Intelligence Conference) is a big digital marketing event of 2024. It’s all about showing marketers how they can use AI-powered tools and strategies to get the most out of marketing campaigns. It’s also an excellent opportunity to network with next-generation marketers and learn from them.
12. Traffic & Conversion Summit
Date of Event: January 14th to 16th, 2025
Mode of Event: Physical (Caesars Palace, Las Vegas)
Ticket Link: Traffic & Conversion Summit
If you’re keen on integrating AI into your digital marketing strategies, the Traffic & Conversion Summit should rank high on your priority list. This summit is held every year in Caesars Palace, Las Vegas. This annual summit attracts some of the most astute entrepreneurs and agency owners worldwide who convene to discuss effective approaches: emerging traffic channels, AI-driven marketing, and customer-centric strategies.
6 Reasons You Should Join Digital Marketing Events
Here are the top 6 reasons why you should join digital marketing events. These reasons help you make the decision whether you should register for an event or not.
1. Networking Opportunities with Industry Leaders
The first main reason to attend digital marketing events is the networking opportunities that arise with it. When you go to an event, you meet not only the individuals who work in the same profession as you but also the industry leaders. These leaders will share their personal experiences, how they succeeded, and what their strategies were.
2. Showcasing the Latest Marketing Technologies
Digital marketing events aren’t just about experts sharing their experience but also about the future of digital marketing and the latest marketing technologies like VR/AR content. The experts in the event discuss the technologies they’re focusing on and what strategies they use. The knowledge you get from the events gives you a competitive edge over your competitors.
3. Developing Innovative Marketing Tactics
Many digital marketing events focus on the developing process of marketing tactics. These events are proven to be more helpful because they give the knowledge of how a new digital marketer can conduct research, identify the audience, and create a successful marketing strategy for the business.
4. Cultivating a Global Marketing Perspective
If you’re a digital marketer and want to work in an international marketplace, it’s best to attend some related events. Global marketing is completely different from local marketing; the audience is huge, and converting all of them to leads is also not easy. The best you can do is learn from the experience of an expert who has worked for big brands globally and learn how they successfully engage with the audience.
5. Enhancing Personal Brand and Visibility
Another reason to join a global digital marketing event is to enhance your personal brand and visibility. A large number of digital marketers come to attend physical events, which creates an atmosphere for professional exchange and exposure. This opportunity allows you to position yourself as a knowledgeable brand figure in the digital marketing community.
6. Possible Business Collaboration
The more you communicate with other digital marketers and industry experts at the events, the more opportunities for business collaboration will rise. These collaborations often result in innovative solutions and expanded reach that would be challenging to achieve independently.
Digital Marketing Conference to Attend in 2024: Final Words
The digital marketing events we’ve mentioned above are must-attend events for marketers. They are a great way to learn digital marketing best practices and the future of marketing with AI. You can also meet with the marketing leaders and emerging digital marketers and maybe team up with them in the future. So don’t miss out!
